This webinar is complimentary to NBEA professional members. It is available to non-members for a fee of $49.00, payable during registration.
Educators attending the event are eligible for 1 hour of professional development recorded on their NBEA transcript.
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1/15/2026
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When:
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Thursday, January 15 2026 4:30 p.m. ET (3:30CT, 2:30MT, 1:30 PT)
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Where:
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Virtual United States
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Contact:
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NBEA
NBEA@NBEA.org
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« Go to Upcoming Event List
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“China is the most important country that Americans know nothing about.”  Join us for an exclusive 1-hour conversation with Dr. Lee Moore, author of China’s Backstory: The History Beijing Doesn’t Want You to Read. In this timely and eye-opening session, Dr. Moore will unpack the history behind the four biggest China-related headlines shaping global business and politics today: - Chinese Economy – What the history of the Chinese economy tells us about the challenges it will face in the 21st century
- Taiwan – Why Beijing sees it as a flashpoint for potential conflict
- Xinjiang – The reality behind the Uyghur crisis
- Hong Kong – What happened to the promises made in 1997
Why Attend? Business educators will gain essential context to help students understand international business, geopolitics, and the complexities of U.S.–China relations—knowledge that is increasingly critical in today’s interconnected economy. Don’t miss this opportunity to bring the real backstory of China into your classroom and discussions! Presenter Information: As a former professor of Chinese literature and film, and a journalist published in The Economist and China Books Review, Dr. Moore brings both academic depth and real-world insights.
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